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Availability: Limited release— contact your Thread account team to enable connectors for your workspace.
Connect Zapier and Super Magic can reach any of the thousands of apps you’ve wired up through Zaps — alert a Slack channel, update a spreadsheet, kick off an onboarding workflow — straight from the ticket conversation.

What you can ask

“Trigger the At-Risk Client Zap for Acme”
“Run the new-client onboarding Zap with Acme’s details”
“Fire the escalation Zap and include a link to this ticket”
Because Zaps are your automations, what Super Magic can do here is up to you — anything you can build in Zapier becomes something you can trigger in conversation. Actions that change something go through Super Magic’s Confirm action card first, like every other write.

Set it up

Zapier is a connector: an admin makes it available, then each member signs in with their own Zapier account. Admin (once):
1

Open the Integrations page

In the Thread Admin app, open Integrations (/dashboard/integrations). Connectors sit at the bottom of the list, below the workspace integrations.
2

Enable Zapier

On the Zapier connector row, select Enable. (This makes it available — it doesn’t connect anyone yet.)
Each member (once):
1

Open the Connectors page

Open the Connectors page in your Inbox.
2

Connect and sign in to Zapier

Click Connect on the Zapier row and sign in to Zapier.
3

Confirm you're signed in

The row shows Signed in as your account — you’re ready. Your connection is yours alone; teammates connect their own.

Troubleshooting

  • Zapier not on your Connectors page? Your admin hasn’t enabled it, or your workspace isn’t in the connectors release yet.
  • Connected but a Zap won’t trigger? Check the Zap is on in Zapier and your Zapier account has access to it. Disconnect/reconnect if your Zapier sign-in was revoked.
  • Anything else: Super Magic Admin Guide → Troubleshooting.

Available tools

Zapier is different from the other connectors: there is no fixed tool list by design. When you connect, the tools Super Magic gets are the actions you’ve configured in your Zapier MCP settings — picked from Zapier’s catalog of 8,000+ apps and ~30,000 actions (send a Slack message, add a spreadsheet row, create a HubSpot contact, run a custom Zap…). Practical implications:
  • You curate the surface. Add an action in Zapier → it appears as a Super Magic tool for you. Remove it → it’s gone.
  • Each member’s list is their own — it reflects their Zapier account’s configured actions.
  • Less is more: expose the handful of actions you actually want to trigger from tickets (an escalation alert, an onboarding workflow) rather than everything.